# Alt text optimizer

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**Who can use this feature?**

* This feature is available for all users
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Enhance your images with optimized ALT text for better SEO and accessibility. Proper alt text helps search engines index your images and makes your store accessible to users with screen readers.

* **Search visibility**: Optimized alt text makes images discoverable in Google Image Search
* **Accessibility**: Screen readers use alt text to describe images to visually impaired users
* **SEO ranking**: Google considers alt text as a ranking signal for image search

<figure><img src="https://1039522840-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fe2UyZIDUxUYqjZFfFANX%2Fuploads%2F5qhdCUL6hhqkM4CSmzV9%2Fimage.png?alt=media&#x26;token=be226f91-f461-46a6-8658-8a6e5e693a8f" alt=""><figcaption></figcaption></figure>

### How to use

{% stepper %}
{% step %}

### Open Image optimizer

Go to Image optimizer > Alt text optimizer tab.
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{% step %}

### Select optimization mode

* AI automation (Coming soon): AI analyzes your images and generates descriptive alt text automatically
* Custom template: Build your own alt text formula using [variables](https://help.appplaza.app/image-optimizer/alt-text-optimizer/variables)
  {% endstep %}

{% step %}

### Configure your template

For Custom template:

1. Drag and drop variables into the template builder (e.g., `File title` + `-` + `Shop name`)
2. Check the **Preview** to see the generated alt text (e.g., "theme\_cover\_image - hoomanerd")
3. Click **Revert to default** to reset the template
4. Click `<>` to switch to code view for advanced editing
   {% endstep %}

{% step %}

### Click "Optimize now"

The app will optimize alt text for all images in your store.
{% endstep %}
{% endstepper %}

### How to optimize manually <a href="#how-to-optimize-manually" id="how-to-optimize-manually"></a>

1. Click **Alt text manager** to open the image list
2. Select images you want to optimize
3. Choose an action:
   * **Optimize alt text**: Keep alt texts SEO-optimized across your store
   * **Revert**: Revert alt text to its original version

### Revert <a href="#revert" id="revert"></a>

If you need to undo the optimization:

* The **Revert in progress** section shows revert status (e.g., 0/17)
* Click **Cancel** to stop the revert process

### Report <a href="#report" id="report"></a>

| Metric                | Description                                     |
| --------------------- | ----------------------------------------------- |
| Optimized ALT texts   | Number of images with optimized ALT text        |
| Unoptimized ALT texts | Images with ALT text that hasn't been optimized |
| Missing ALT texts     | Images with no ALT text at all                  |

#### History <a href="#history" id="history"></a>

Click **History** (top right) to view all ALT text changes over time.